To further strengthen their brand awareness, launch the new brand-refresh, launch 3 key products and engage with a key target audience; Osstem Implant UK asked us to manage their attendance at The Dentistry Show 2018 in May. The British Dental Association’s annual Dentistry Show & Dental Conference is the UK’s largest free-to-attend education and trade event for the dental profession. Held at the Birmingham NEC, the show is a key event in the dentistry calendar, with 9,321 dental professionals in attendance this year, many of whom were young dentists, beginning their dental implants career.
To support Osstem’s brand re-fresh and provide material for future marketing, we carried out a day of filming at The Dentistry Show 2018. We filmed the team, their attendance at the show and also filmed some of the many customers who came to visit Osstem on their stand. From this day of filming we were able to produce a 1 minute promotional film for Osstem Implant, 10 customer testimonials and 3 team testimonials.
Osstem Implant asked us to undertake a brand ‘re-fresh’ for the UK market. They wanted to give the brand a fresh, modern, softer feel and to introduce greater consistency across all marketing activity. We delivered a new brand concept, featuring a graphic at it’s heart that is a stylized representation of cells and represents the importance of the bio-mechanical bond that is essential for a successful implant. Flowing from left to right, the cells gradually come together until they form a solid that represents the finished, biologically bonded implant.
The bespoke website we created for Thistle Dental was built with SEO in mind from the start, with content and features on the site that not only made the site useful and engaging for patients and referring dentists but also ensured that the site would rank highly on Google. Once launched, we continued this work, implementing a strong SEO strategy, ensuring the site was being seen by Thistle’s target audience.
Patient Welcome Video Interview with Dr Vikram Kavi Why Refer To Thistle Dental To enhance the effectiveness of their website, support the growth of the practice and engage with their patients, Thistle Dental asked us to create a series of videos for them, including a practice welcome video, team interviews and patient testimonials from both their dental implant and orthodontic patients.
As with all of our bespoke websites, we built Bite Dentistry’s website with SEO in mind from the start, including content and features that patients find useful and engaging, whilst also ensuring that the site would rank highly on Google. Once launched, we continued this work with a strong SEO strategy and regular updates and fresh content, ensuring the site was being found on search engines by Bite’s target audience.
To support the development of their website and enhance it’s effectiveness, the team at Bite Dentistry asked us to create a practice welcome video and several patient testimonial videos. The videos allowed their patients to share their experiences and opinions of both the treatments and the team at Bite.
Dr Vikram Kavi approached us to help him at a very exciting time. He was in the process of purchasing a new clinic which he planned to develop into a state-of-the art, multi-disciplinary care centre with everything under one roof – consultation, scans, surgery, lab work, restoration. Everything required for a procedure, from start to finish.
To enhance their new website, Guildhall Dental asked us to create high quality imagery that reflected their friendly, modern practice. With a purpose-built, modern facility, high-tech equipment and a friendly team; we had a lot to work with!
Bite Dentistry required a new website to support their award winning, totally private practice in Edinburgh. The main focus of the practice is on supporting their patients long-term oral health through their excellent general dentistry service, whilst also offering cosmetic and implant dentistry services, helping improve patients lives and giving them back their smile.
dentists4implants We managed a nationwide Google Ad Words Campaign for Dentsply Sirona’s dentists4implants website that sought to help direct patients seeking to have missing teeth replaced, to a qualified implant dentist. Delivered up to 160 enquiries to implant dentists via the dentists4implants website per month.
ArKive Dental wanted to communicate with their Orthodontists to help them prepare for when the NHS contracts expires in 2017. They wanted an effective way in which they could achieve this through a newsletter and e-shot.
Guildhall Dental required a larger general dentistry website to create more patient enqiuries for Invisalign, cosmetic smile makeovers and their specialist perio treatments.
Dentsply Implants wanted a smaller microsite that their sales team could use to direct their dentists who wanted to become referring dentists and learn how to restore dental implants. Dentists are able to search on the website for courses in their local area and book onto a course using either a PC or mobile device.
As part of their website development project and to support their overall marketing, Clifton Dental Clinic in Glasgow asked us to produce their welcome video and patient testimonial videos.
Clifton Dental Clinic wanted a bespoke website that supported their general dentistry and implant treatments. The site not only had to help attract new implant patients but importantly, support referring dentists who wished to book onto the practice’s courses and refer patients online through their website.
Suffolk Dental Implants wanted a smaller website to compliment their general dentistry website that would specifically create more patient enquiries for implants. Video testimonials, Google Adwords, SEO and a Facebook Advertising Campaign were all used to generate more patient enquiries to the practice.